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Why We Went to Korea to Create Our Primer

Why We Went to Korea to Create Our Primer

When we set out to develop a primer that could do more than just grip makeup, we knew we had to g...
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Concealer vs. Foundation: What's the Difference?

Concealer vs. Foundation: What's the Difference?

Both foundation and concealer help perfect our skin tone, cover blemishes, and create a flawless ...
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How to Cover Pimples and Dark Spots in Five Easy Steps

How to Cover Pimples and Dark Spots in Five Easy Steps

The secret to beautiful makeup? Beautiful skin. But that's not a reality for everyone. If that's ...
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Your Clean Beauty Guide To A Complexion Routine

Your Clean Beauty Guide To A Complexion Routine

Not all heroes wear capes... case in point: Our newest makeup bundle. Meet The Complexion Heroes ...
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A Step-by-Step Guide to Layering Complexion Products

A Step-by-Step Guide to Layering Complexion Products

When it comes to creating a flawless complexion, it’s all about that base—and we have all the tip...
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How To Choose Concealer Shade in 2025

How To Choose Concealer Shade in 2025

It’s 2025 — if you’re still using the concealer you wore ten years ago, it’s time for an upgrade....
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Shade Finder: How To Find the Right Shade for Foundation and Concealer

Shade Finder: How To Find the Right Shade for Foundation and Concealer

Most of us spent the 90s creating makeup looks with full coverage foundation that was a few shade...
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How To Apply Concealer Properly

How To Apply Concealer Properly

It’s no secret, concealer is one of our favorite products. When used correctly, concealer has the...
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Revitalize vs UnCoverup: How they differ and how to layer them together.

Revitalize vs UnCoverup: How they differ and how to layer them together.

If you’ve ever stared at your makeup bag wondering whether to reach for a liquid or solid conceal...
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Concealer Tips for Mature Skin, According to Rose-Marie Swift

Concealer Tips for Mature Skin, According to Rose-Marie Swift

When it comes to makeup for mature skin, Rose-Marie Swift doesn’t sugarcoat it: “Concealing crepe...
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Rose-Marie's Concealer Application Hacks: Pro Tips for Flawless Coverage

Rose-Marie's Concealer Application Hacks: Pro Tips for Flawless Coverage

If anyone knows how to work a concealer brush like a magician’s wand, it’s Rose-Marie Swift. Our ...
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The Best Clean Concealer for Dry Skin

The Best Clean Concealer for Dry Skin

If you’ve ever tried to apply concealer on dry skin, you know the struggle: caking, creasing, set...
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Coral Makeup: The Ultimate Summer Shade for Lips and Cheeks

Coral Makeup: The Ultimate Summer Shade for Lips and Cheeks

Coral makeup is the secret to a fresh, radiant look that instantly livens up your complexion. Wit...
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The Do’s and Don’ts of Wedding Makeup

The Do’s and Don’ts of Wedding Makeup

When it comes to wedding makeup, one thing’s for sure: your look should feel like the best versio...
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How to Use Primer and Setting Spray Together

How to Use Primer and Setting Spray Together

Whether you're heading to the office, the beach, or a night out, there's one question we hear all...
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5 Ways to Use Setting Spray (That You Probably Haven’t Tried)

5 Ways to Use Setting Spray (That You Probably Haven’t Tried)

If you’re only using your setting spray as the last step in your makeup routine, you’re missing o...
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Rose-Marie's Tricks To Prevent Lipstick Feathering

Rose-Marie's Tricks To Prevent Lipstick Feathering

Lipstick feathering (also called lipstick bleeding) is one of the most frustrating beauty dilemma...
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What Makes Our Coconut Different (And Better!) Than The Rest

What Makes Our Coconut Different (And Better!) Than The Rest

When you think of coconut oil, you might picture a jar from the grocery store—solid, greasy, and ...
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How Luminizer Became The Industry's Favorite Highlighter

How Luminizer Became The Industry's Favorite Highlighter

Before “clean beauty” became a movement—and before words like “dewy” and “skinimalism” took over ...
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Dear Rosie | Makeup and Skincare Advice for Mature Skin

Dear Rosie | Makeup and Skincare Advice for Mature Skin

Back on International Women's Day we surprised two RMS customers with a visit from Rose-Marie dur...
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Meet The Clean Setting Mist That Hydrates And Holds

Meet The Clean Setting Mist That Hydrates And Holds

Should you use a setting spray? What about a setting mist? What does a setting spray really do? A...
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Setting Mist vs Setting Powder: Which One Do You Need?

Setting Mist vs Setting Powder: Which One Do You Need?

When it comes to locking in your look, the debate between setting mist vs setting powder comes up...
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The Clean Setting Mist Difference

The Clean Setting Mist Difference

If you’ve ever set your makeup with a conventional setting spray and felt like you just misted yo...
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Color Spotlight: Mauve Makeup

Color Spotlight: Mauve Makeup

Is it pink? Is it purple? Is it neutral? Depending on who you ask, mauve can swing all kinds of w...
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Fewer, Better, (Cleaner) Things: Our Collaboration With Cuyana

Fewer, Better, (Cleaner) Things: Our Collaboration With Cuyana

We’re all about creating clean, high-performing products that make life simpler. So when the oppo...
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What To Buy During Our Earth Day Celebration Sale

What To Buy During Our Earth Day Celebration Sale

Earth Day is all about making choices that are better for the planet—and better for you. At RMS B...
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How to Recycle Every Part of Your RMS Beauty Routine

How to Recycle Every Part of Your RMS Beauty Routine

Dealing with RMS empties? Don't throw them in the trash! Every component of our packaging is eith...
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What Is Refillable Makeup?

What Is Refillable Makeup?

Sustainability is no longer a bonus in beauty—it’s a baseline. Today’s consumers want products th...
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What Is Sustainable Beauty Packaging?

What Is Sustainable Beauty Packaging?

“Sustainability” isn’t just a buzzword—it’s a responsibility. In an industry notorious for single...
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How Long Do RMS Products Last?

How Long Do RMS Products Last?

When it comes to beauty products, the clock starts ticking the moment you open a jar, tube, or bo...
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8 Ways to Apply Living Luminizer—The Original Multitasker

8 Ways to Apply Living Luminizer—The Original Multitasker

If you’ve ever wondered what put RMS on the map, you’re looking at it. Our original Luminizer, co...
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Eyelights Cream Eyeshadow vs. Cashmere Matte Eyelights: Which One Is Right for You?

Eyelights Cream Eyeshadow vs. Cashmere Matte Eyelights: Which One Is Right for You?

When it comes to eyeshadow, the finish you choose can completely transform your look. With the la...
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Is Matte Eyeshadow Better for Mature Eyes?

Is Matte Eyeshadow Better for Mature Eyes?

When it comes to eyeshadow, one of the most common questions is: Is matte eyeshadow better for ol...
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How to Wear Cashmere Matte Eyelights

How to Wear Cashmere Matte Eyelights

Our new Cashmere Matte Eyelights are here, bringing a soft, cashmere-like matte finish that enhan...
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What Is Tightenyl?

What Is Tightenyl?

If you’re a skincare enthusiast, you may have come across Tightenyl™. And if not, you're about to...
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Tightenyl: The Gentle Retinol Alternative Your Skin Will Love

Tightenyl: The Gentle Retinol Alternative Your Skin Will Love

Retinol has long been hailed as the gold standard in skincare for its ability to smooth, firm, an...
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